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eCommerce Corporate Affairs & Communications Manager

Company Name: Kroger General Office
Position Type: Employee
FLSA Status: 10

 

 

Position Summary

Bring Corporate Affairs strategic plan to life in new markets to enhance and protect Kroger's reputation and elevate Kroger's unique story. Leverage the eCommerce fulfillment center to realize an ambitious Corporate Affairs strategy to expand Kroger's license to operate and be recognized among the most reputable and influential companies in America. Oversee external stakeholder engagement activities. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety.

Essential Job Functions

  • Act as a communications consultant for the fulfillment center leadership
  • Provide advice/strategies to fulfillment center leadership regarding emerging community/consumer issues that may affect the company's business/reputation
  • Identify, manage and lead the execution of Kroger sponsored (local) events
  • Identify and engage with local PR firm(s) to assist with highest priority relationships, messaging and events
  • Collaborate with media and external relations leaders to align/execute corporate priorities/initiatives and manage potential crises/reputational issues
  • Serve as a strategic communications leader, spokesperson and crisis communications coordinator for the fulfillment center
  • Serve as key member of the fulfillment center's marketing/customer communications team with a focus on increasing awareness of company's brand and support for local causes
  • Develop/execute earned media strategies/tactics to support brand image, sales and community marketing
  • Develop and manage relationships with state/local trade associations, chambers of commerce and elected officials to influence policies that support key business objectives
  • Participate in annual solicitation for company's Political Action Committee; provide contribution recommendations to Corporate Affairs
  • Support corporate federal government relations strategies by building relationships with members of Congress
  • Lead a comprehensive process to accelerate our associate communications/engagement strategy to improve reach/effectiveness and measure progress
  • Improve effectiveness of our channels (e.g., web, video, email, social, print) to better reach all customers
  • Support corporate sustainability initiatives by building local partnerships and communicating company progress in local markets
  • Develop/execute community marketing/engagement programs that enhance the company's reputation as a generous/caring retailer and that support the company's key community priorities
  • Manage/guide community funds budget comprised of foundation, corporate, associate and customer contributions
  • Promote company's annual Associate Insights Survey among fulfillment center associates
  • Travel up to 25% to support business needs
  • Must be able to perform the essential job functions of this position with or without reasonable accommodation
  • Minimum Position Qualifications

  • Bachelor's Degree in communications, journalism, PR, marketing or political science
  • 5+ years of experience in Corporate Affairs or similar role
  • Excellent oral/written communication skills
  • Ability to analyze/solve problems
  • Strong planning/organizational skills
  • Desired Previous Experience/Education

  • Any experience as Corporate Affairs leader in retail or corporate environment
  • Any previous work within or managing PR agencies
  • Any previous work with elected officials, government or campaigns
  •  

    Education Level: Bachelor's Required
    Required Travel: Up to 25%
    Required Certifications/Licenses: None
    Position Type: Full-Time
     Regions: South


     

    Jobs at Kroger: At Kroger, we hire people who have a passion for helping others and who want to build a relationship with our Customers. No matter what stage of your career, you can build your future at Kroger. We look for people who want more, aspire to be more and work hard to achieve their goals. Our focus on keeping the Customer first is what makes us successful. As the largest traditional grocery chain in the U.S. and one of the world's largest retailers, we employee more nearly half a million Associates across 35 states. We offer many opportunities not only in our stores, but in Manufacturing, Logistics, Marketing, Finance, Human Resources, and many other fields.

     

    Company Overview: Kroger Family of Companies employs nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names.  At The Kroger Co., we are Fresh for Everyone™ and dedicated to our Purpose: To Feed the Human Spirit®.  We are committed to creating #ZeroHungerZeroWaste communities by 2025.  Careers with The Kroger Co. and our family of companies offer competitive wages, flexible schedules, benefits and room for advancement.

     Posting Notes:  FL || Groveland || 7925 American Way || 34736 || Kroger General Office || [[mfield2]] || Corporate Affairs; Digital/e-Commerce || Employee || Exempt || Full-Time || None 


    Nearest Major Market: Orlando

    Job Segment: Communications, Marketing Communications, Developer, Manager, Marketing Manager, Marketing, Technology, Management

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